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Mr. Iceland is a working farm in Hvolsvöllur that has quietly become one of the most acclaimed travel experiences in the country. And I mean that literally – Reject Average Magazine, a US adventure publication that has personally tested over 500 experiences across 78 countries, recently ranked Mr. Iceland #4 in the world on their Top 10 Single-Day Guided Adventures list. The only things rated above it were jet-skiing to Catalina Island, canyoneering a river in the Philippines, and rafting in New Zealand. Not bad company.

What Is Viking Story Night?
It’s an evening event held at Efri-Úlfsstaðir, the historic farm widely considered the home of Njál’s Saga – one of the most important Icelandic sagas ever written. The farm sits about 15 minutes from Hvolsvöllur and roughly 1.5 hours from Reykjavík. It runs every night starting at 20:00 and lasts about 90 minutes.
The price is $150 per person (your 10% subscriber discount brings that down to $135).
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How the Evening Unfolds
The night begins in the stable, where you meet the Icelandic horses before anything else. This sounds like a detail, but it’s actually a deliberate choice by the Mr. Iceland team – spending a few quiet minutes with the animals before the stories begin sets the tone.
It slows things down in a way that feels right.
From the stable, you move into the old barn hall. Gravel underfoot, concrete walls, candlelight. Guests sit together at one long table, and as the storytelling begins, small tastings of traditional Icelandic food are passed around: hákarl (fermented shark), dried fish, smoked lamb, Brennivín, and Icelandic malt drink. These aren’t courses – they’re shared by hand, the way food has always been at gatherings like this.
Who Is Valdimar Flygenring?

Why I Think This Is Worth Your Time
Most evening activities in Iceland are either the Northern Lights (which require clear skies and luck) or Reykjavík nightlife. Viking Story Night is something else: a 90-minute, screen-free, deeply Icelandic experience that works year-round, in any weather, for couples, families with older kids, solo travellers, and groups alike.
It’s also one of the better answers to the question: “How do I actually connect with Icelandic culture, not just see it?”
Practical Details
- Location: Efri-Úlfsstaðir, Hvolsvöllur (coordinates: 63.6406° N, 20.2957° W)
- Distance from Reykjavík: Approx. 1.5 hours
- Time: Every night at 20:00
- Duration: Approx. 90 minutes
- Price: $150 per person
- Booking: Must be made at least 2 hours before the event
- Group size: Limited (kept deliberately intimate)
Viking Story Night at Mr. Iceland: One of the Best Evening Activities in Iceland (and You Get 10% Off).

